Odia OTT , Kanccha Lannka, Teams Up with Reliance Jio

Bhubaneswar: Kanccha Lannka, Odisha’s premium entertainment app, has added yet another feather to its colourful hat. The Odia OTT (over-the-top) platform will now provide its gamut of content on Reliance Jio’s JioTV Premium.

Kanccha Lannka will be one of the 14 OTT platforms on offer on the JioTV Premium subscription. This new offering from Jio comes to their Customers with three new plans of Rs 398, Rs 1,198, and Rs 4,498 for 28, 84 and 365 days respectively. Bundled with attractive Telcom packs with Calling, SMS and Data download, these new plans are set to rapidly spread in the market.

In its launch pack, Jio has added only 14 OTTs which includes 6 regional language platforms. Kanccha Lannka is one of the 6 selected out of many regional OTTs in different languages including Odia. Being one of the first 6 selected by Jio speaks volumes of Kanccha Lannka’s popularity in the market.

Enabled all under a single login, users will be able to sign in through their mobile number on which they have recharged with an eligible plan. Going further, users will see a JioTV Premium Tab which will give access to content from Kanccha Lannka.

Expressing his excitement about the partnership, Akshay Parija, Co-Founder and Chairman of Kanccha Lannka, said, “Our presence on the biggest national platform Jio will definitely make quality Odia entertainment content more accessible to people and garner the appreciation it deserves. We have always strived to provide a mix of tastefully-curated Web Series, select movies and many other fresh content and now, with it reaching more eyeballs, I am sure more and more people will look forward to an extraordinary viewing experience.”

Prior to this Kanccha Lannka was available on Website, Google Play Store, Apple App Store, Android TV, Fire TV, Apple TV, Airtel Xstream, OTT Play, Play Box, Fleek and other distribution platforms.

“We feel proud to be part of the first launch pack of only 6 regional language platforms selected by Jio. It speaks volumes about our popularity and technical capability to reach the audience.We believe Distribution ie easy access to customers is key to any product or services. With Jio TV, we have achieved a major milestone and will now bring many fresh and popular content to the Viewers”; Added Mr Parija.